A 47-year-old St Albans man has died in a quad biking incident while on holiday in Morocco.

Jamie Hulse (pictured) died while on holiday with Sally, his wife of 23 years, at the Kasbah Tamadot in the Atlas Mountains in mid July.

His death comes just a month after the passing of his mother Pam, the owner of St Albans greengrocers ES Hulse & Son.

Jamie leaves Sally and three children, Beau, Bella and Kitt. Sally said: “Our lives will never be the same. We are traumatised by the shock and devastation we are feeling. Jamie was well respected, kind and considerate. He always had time for everyone despite being exhausted from the unsociable working hours and his short life was filled with fun, laughter and happiness- he will be sorely missed, but never forgotten.”

Jamie was the youngest of four sons to the late Pam and Eddie Hulse, who owned the family-run greengrocers on Cell Barnes Lane, which closed last month after 50 years of trading.

Jamie grew up with the business and started work at aged just 12 accompanying his father to fruit and veg markets in London.

He would often work before being dropped at his school, the then Francis Bacon, and soon developed a taste for business.

Jamie went on to build his own business; running a wholesale company supplying people throughout the country.

The Moroccan police and Virgin Limited Edition Holidays are currently carrying out an investigation into the circumstances surrounding the death.

Jamie’s funeral will take place at 2pm tomorrow at St Leonard’s Church in Sandridge.

An inquest into his death has opened and been adjourned.