Social media sensation Caroline Jones sells off ‘Knickers Model’s Own’ wardrobe at Cancer Research UK fashion show in Harpenden
- Credit: Archant
A frugal fashionista who has worn charity shop clothes every day of 2015 in memory of her late mother has sold off her entire wardrobe in a sell-out fashion show.
Caroline Jones, 47, started her Knickers Model’s Own campaign at the beginning of the year, vowing to wear pre-loved clothes every day of 2015 in a bid to raise money for Cancer Research UK (CRUK).
The campaign has since garnered international fame thanks to a large social media following and two national television appearances, and Caroline’s fundraising target grew from £1,000 to £36,500.
On Wednesday (4) she took part in a Cancer Research UK fashion show at Harpenden Public Halls, later putting her entire wardrobe up for sale alongside other CRUK stalls.
The evening raised £4,796, with £2,693 of that going towards Caroline’s campaign after she sold 80 per cent of the clothes she put up for sale.
She said: “When I first laid it out it was like an art installation, it was very moving to see it all. I was very proud of it all; there was nothing I wasnt happy with.”,
Caroline estimates she had about 1000 items for sale, including her shoes, jewellery and accessories alongside the clothes.
- 1 City centre Poundland store could be demolished and rebuilt
- 2 Revealed: The five areas of Hertfordshire where the average home costs more than £1m
- 3 Ricky Gervais' Netflix series After Life filmed in Hertfordshire
- 4 10 filming locations of new Netflix series Stay Close
- 5 Green light given for St Albans City to hit the transfer market but patience is key says Allinson
- 6 'Visually striking' Chaos Dancing Cosmos installation at St Albans Museum + Gallery
- 7 Obituary: Don Francis, former St Albans City and St Albans Sunday League star
- 8 Allinson happy with the reaction from St Albans City in the draw at Chelmsford
- 9 Saints respond to Cheshunt shocker with hard-fought draw at Chelmsford
- 10 St Albans hockey player still going strong at 80
A preview was held earlier in the day for people to come and see the collection before they bought it.
She added: “It was like a Harrods sale, it was a frenzy. The line snaked around the entire hall; at one point I had to step away from the madness.
“It was exciting and I was really proud of the night. It was a real community event.”
Caroline is nearing her fundraising target and if you would like to sponsor her, visit: https://www.justgiving.com/knickers-models-own/
As the campaign approaches its end, many have asked if Caroline has anything else up her sleeve. She commented: “I might have, it’s not goodbye yet.”